ASSESSING THE PROSPECTS AND CHALLENGES OF MOBILE CATERING IN JOS METROPOLIS

Abstract

The culinary landscape has undergone a transformative shift in recent years, with mobile catering services emerging as a prominent feature, offering adaptability, convenience, and diverse culinary experiences. In the vibrant setting of Jos Metropolis, characterized by its diverse ethnicities, rich cultural heritage, and bustling streets, mobile catering holds significant promise. However, alongside its potential, mobile catering in Jos faces challenges such as unclear regulatory frameworks, hygiene concerns, and stiff competition within the informal sector. This research aims to comprehensively assess the prospects and challenges of mobile catering in Jos, employing a mixed-methods approach to explore key drivers, constraints, economic, social, and environmental impacts, as well as regulatory landscapes. The findings are expected to provide valuable insights for entrepreneurs, policymakers, and the local community, facilitating informed decision-making and supporting the sustainable development of mobile catering in Jos Metropolis.